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the flor

Go beneath the veil with our blog, The Flor.

Flor is the living veil of yeast that protects and shapes Sherry as it ages. The Flor is where we go beneath the surface: new releases and presales, producer stories, notes from the road and the occasional Sherry rabbit hole.Get to know our family of dedicated producers and all the amazing work they do.

Ian Adams Ian Adams

Summer Pre-Sale!

Merchants of Thirst Summer Pre-Sale 2023!

New wines and old favorites arriving June 2023.

Inquire for pricing and availability.

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Ian Adams Ian Adams

Portfolio Party 2023!

You are all invited to our first full portfolio tasting since 2019!

We'll be pouring from 11am to 3pm at Anina in San Francisco May 15, and at Button Mash in Los Angeles May 22.

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Ian Adams Ian Adams

AmByth Means Forever

AmByth Estate sits atop a high ridge overlooking Templeton Gap, surrounded by steep sloping vineyards lined with olive trees. The grounds are tended by chickens and sheep and the distant horizon obscured by the majestic Santa Lucia Mountains. Anxious to take it all in, we convened just after dawn though we could see only Scarlett—resident guardian Llama—through the dense morning fog that drifted in from the Pacific overnight.

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Ian Adams Ian Adams

New Kids on the Block!

Introducing new wines from Raphaëlle Guyot (Yonne), Le Haut Planty (Muscadet), La Ferme des Sept Lunes (Saint Joseph), Château de Grand Pré (Fleurie), and Brand & Co. (Alsace).

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Ian Adams Ian Adams

Trou Normand

Four generations, fifteen apple varieties, twenty-one hectare of orchard, and fifty-five years of organic agriculture are only the beginning of what makes the ciders of Cinq Autels so special.

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Ian Adams Ian Adams

Cult of Character

Frenchtown Farms has grown a cult following of their own, breathing new life into forgotten vines on a storied hillside in North Yuba.

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Ian Adams Ian Adams

Renegades of the South

Domaine Turner Pageot and Chateau Terre Forte bring their biodynamic sensibilities to two regions steeped in old world tradition.

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The Flor is a living, evolving space.

Is there a producer you want to know better, or a question you want answered?

Tell us at info@merchantsofthirst.com.