THIRST TRAP

THE MERCHANTS OF THIRST WINE CLUB

Four times a year, a box of the wines we’re most excited about right now. Many come from lots too small to sell widely, and every bottle comes with the story of the people who made it.

THREE STEPS TO A THIRSTIER YEAR

HOW IT WORKS

01

PICK YOUR BOX

Three bottles or six, every three months. Choose pickup in San Francisco, delivery around the Bay or shipping anywhere in California.

02

WE Pick the wines


The Merchants of Thirst team will choose each release from our growers in California, France, Spain Germany, New Zealand and beyond, matched to the season.

03

come drink with us


Collect your box at the release-day pickup party, taste with the team and often a product, or have it delivered directly to your front door.



PETITE SOIF
$99.00

$99 per release + tax

  • 3 bottles, four times a year

  • About 10% below reail

  • Free pickup in San Francisco

  • California delivery $25

GRANDE SOIF
$189.00

$189 per release + tax

  • 6 bottles, four times a year

  • About 15% below reail

  • Free pickup in San Francisco

  • Free shipping anywhere in California

IN EVERY BOX

wines with something new to say

Small lots, first. Many of our wines arrive in quantities too small to offer widely. Members get them before anyone else.

A mix for the season. Brighter whites and sparkling in spring and summer, more reds in fall and winter, and always something unexpected: an orange wine, a cider, a forgotten grape.

A Sherry now and then. At least once a year Ian, a Copa Jerez champion, slips in a Sherry or fortified wine and tells you what to eat with it.

The story behind each bottle. A release card with who made each wine, where, how, and what to cook with it.

EXAMPLE RELEASE | GRANDE SOIF

WHAT A BOX MIGHT HOLD

Domaine de l’ECU, Muscadet

Salty, mineral Melon from a biodynamic pioneer

Château Cambon, Beaujolais

Whole-bunch Gamay from the house Marcel Lapierre built

Frenchtown Farms, Sierra Foothills

Brambly mountain red from a cult owned vineyard

Bodegas Hidalgo La Gitana, Sanlúcar de Barrameda Spain

Manzanilla, bone-dry and briny. Chill it, open the olives

Hermit Ram, North Canterberry New Zealand

Salty White, stone fruit, savory minerality and crispy finish

One more wine

Usually one we’ve just landed and one you won’t find elsewhere.

MEMBER PERKS

WHAT ELSE YOU GET

FIRST ACCESS

Allocations, presales and new arrivals go to members first

15% OFF

On any other bottles you buy from us, online or on pickup day

PICKUP PARTIES

A tasting every release day, often with a producer in the room.

First word

On Salon! Salon! Salon! and every event we throw.


JOIN

become a founding member

Join by November 30th to get the December release, a locked price through 2027 and a bottle of La Gitana Manzanilla

PETITE SOIF
$99.00

$99 per release + tax

  • 3 bottles, four times a year

  • About 10% below reail

  • Free pickup in San Francisco

  • California delivery $25

GRANDE SOIF
$189.00

$189 per release + tax

  • 6 bottles, four times a year

  • About 15% below reail

  • Free pickup in San Francisco

  • Free shipping anywhere in California